Get to market better, faster, stronger.
Bringing an idea or product to a new market poses a unique set of challenges. Without objective advice, research and development, your company may not grow to its fullest potential. With funding assistance from the National Research Council Canada – Industrial Research Assistance Program (NRC- IRAP), Wavefront works with SMEs to identify their needs and develop a customized approach to help move their business forward.
Working with NRC-IRAP, Wavefront helps small and medium-sized businesses (SMEs) building mobile and wireless sector solutions access the business and technical services they need to get innovative products and services to market faster. Each client is provided with a unique set of commercialization services that are tailored to the company’s needs depending on their product, distribution channels, funding, business maturity and business strategy.
Wavefront has completed over a hundred projects across Canada through the Accelerated Program with NRC-IRAP. Companies that have benefited from the Accelerated Program and other Wavefront services have increased their revenues by almost 20%, and accelerated their time-to-market by four to six months.
Examples of services eligible for financial assistance:
- Marketing strategy development
- Market research and competitive analysis
- Business strategy development
- Partnership opportunities
- Usability lab and Heuristic evaluation
- Machine-to-Machine testing and expertise